This video was created by w small shop in England.
There was no brainy ad group with big budgets behind this. The budget on it was terribly small.
What they created hits every heart string available in awesome fashion. They paired relationship, human touch, passion, love, and what we all do every day… “Driving”. It is a wonderfully understated piece that is worth watching a number of times to get the true gist of what they created.
Watch this first for the video and what it says.
Now, watch it again and take in the important aspects of the pieces involved like the people, the hands touching, the perceived relationships, the household, etc. It is a masterful piece.
Onward & Upward!